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    Gotta Scan 'Em All: Pokémon Stores Use Tech to Combat Scalping

    By TopHolding Editorial · Friday, July 31, 2026 at 2:52 AM

    Gotta Scan 'Em All: Pokémon Stores Use Tech to Combat Scalping

    Photo: UPI OddRead original

    New pop-up Pokémon Card Stores in Japan are implementing facial recognition to manage entry and ensure fair access to coveted card packs.

    Dedicated Pokémon trainers and collectors in Japan are encountering an unexpected new challenge when trying to snag the latest card releases. Recent pop-up Pokémon Card Stores are employing an advanced security measure: facial recognition technology. This system aims to streamline the entry process and, more importantly, put a stop to unauthorized bulk purchasing.

    The initiative comes as a response to the ongoing issue of scalping, where individuals buy up large quantities of desirable products, including rare Pokémon cards, only to resell them at inflated prices. By using facial recognition, organizers hope to prevent repeat entries by the same individuals, ensuring a wider distribution of the highly sought-after card packs among genuine fans.

    Prospective buyers will have their faces scanned upon arrival, effectively linking them to a single purchase opportunity during their visit. This high-tech approach highlights the immense popularity and competitive nature of the Pokémon card market, where demand often far outstrips supply.

    While some might find the measure a bit futuristic for a card store, it underscores the lengths to which organizers are willing to go to maintain fairness and accessibility for the community. It seems even in the world of Pokémon, technology is evolving to catch 'em all – or at least, help manage the queue.